L&D Philly: October 2019 Workshop - Getting a Squirrel to Focus

PACDA partner, Learning and Development Philly, invites PACDA Members to attend the L&D Philly October 2019 Workshop: Getting a Squirrel to Focus featuring Dr. Patricia Scott. 

ABOUT
What can achieve a 23,900% increase in the attention span of a squirrel? An acorn!

The goal of any communication is no longer simply to inform. In today’s short attention span world, information is the enemy. Facts and information simply no longer have value because they are no longer scarce. To be able to persuade, we need to do more than just show and tell. We need to connect, make it relevant, make it stick and take action. The ACORN Communication Strategy helps to do just that. Once the content is understood, we must make the communication of it more strategic so that we can meet our goals. Knowing the content is only the first step. Through this presentation, we will present the communication strategy as a toolbox to enhance any message. As a result of these tools participants will be able deliver their message more effectively to any audience in a variety of situations.

FACILITATOR
Dr. Patricia Scott is an established expert and leader in the field of communication. She has experience and credentials to offer her clients a unique blend of time-tested strategies and real-world application. She is the national best-selling author of Getting a Squirrel to Focus: Engage and Persuade Today's Listeners and Getting a Squirrel to Focus: Don't Just Inform, Transform Your Audience.

For more information and to register, visit: 
https://www.ldphilly.com/event-3556895

NOTE: PACDA members enjoy exclusive, discounted partner ticket rates using the promo code found on the Member Resources page.