Leveraging LinkedIn for
Career Coaches and their Clients
Friday, April 1, 2022
12 - 2 pm
Optimizing the value of LinkedIn is important both for career coaches and for their clients. This program will provide information about LinkedIn best practices for coaches to share with their clients. Judi Hays will demonstrate how you (and your clients) can leverage LinkedIn to find the right stakeholders, engage with them, and have meaningful conversations.
This session will be valuable for both novice and advanced LinkedIn users. Judi will cover strategies related to brand building as well as finding, connecting, and engaging with the right people in meaningful ways. She’ll also share some cool hacks related to the latest LinkedIn features.
- PREREQUISITE to attending: Complete this form. The presentation will be tailored to the information gathered from the event registrants.
PRESENTER
Judi Hays is a sought-after Certified LinkedIn Marketing Strategist who helps busy executives and businesses increase online visibility using a proven strategy that turns underperforming LinkedIn profiles/pages into prospect-attracting powerhouses to generate increased opportunities. Judi is a published author and her most recent book is 'Elevate, Expand, Engage,' a refreshingly different approach to winning on LinkedIn.
Judi has a robust consulting practice that supports senior level executives, companies, and organizations in optimizing the value of LinkedIn. She has extensive experience in marketing and branding with a focus on sales and financial services. Judi has presented to FENG (Financial Executive Network Group), CORENET (Commercial Real Estate Network), Greater Austin Chamber of Commerce, NWBC (National Women’s Business Council), NAWBO (National Association of Women Business Owners), SBA (Small Business Administration), SCORE (Service Corps of Retired Executives), NAPO (National Association of Professional Organizers), and Baruch College.
Judi is a Forbes Business Council member and contributor. Judi completed coursework in Media Arts and Marketing Communications at the School of Visual Arts and in Public Relations from Parsons New School. She holds a Technical Writing Certificate from UT-Austin, an Inbound Marketing Certificate from Hubspot, and is a graduate of the Social Media Manager School. During her early career, Judi held marketing leadership roles in hospitality, retail, entertainment, publishing, and financial services; she has authored 12 coffee table trade books under her maiden name, Judi Radice. LinkedIn
NCDA CEUs: You may register to earn 2 NCDA CEUs. You must attend the webinar live to receive the CEUs. CEUs are free for PACDA members; $10 for those who are not members of PACDA. NCDA is the National Career Development Association (www.ncda.org/). See https://ncda.org/aws/NCDA/pt/sp/credentialing for information on NCDA credentials and Continuing Education requirements.
Act 48 credit:
PACDA and PSCA members: After the event, complete the post-event survey, then email ceu@thepacda.org to obtain your certificate of attendance, which you can then submit via the PSCA website.
Not a PACDA or PSCA member?: You may be able to obtain Act 48 credit. After the event, complete the post-event survey, then email ceu@thepacda.org to obtain your certificate of attendance. Submit this to the Pennsylvania Department of Education via your local education agency, which will have the final say on whether this program qualifies for Act 48 credit. Or, you may submit via the Pennsylvania School Counselor Association for $10.
